Routine Wellness Shampoo and Conditioner use a proprietary blend of plant-based extracts and oils to ensure you never have another bad hair day
BIOTIN
Helps increase elasticity and maintain strong strands
ARGAN OIL
Moisturizes hair and helps prevent breakage
COCONUT OIL
Nourishes hair with antioxidants and fatty acids
NETTLE OIL
Nourishes, balances and hydrates scalp
PROTEOLYTIC ENZYMES
Found in our aloe vera and helps repair cells on the scalp
NIACINAMIDE
Helps circulate key nutrients to hair and scalp
SAW PALMETTO OIL
Rich in antioxidants and strengthens against breakage
CAFFEINE
Increases circulation to the scalp
Routine Wellness Shampoo and Conditioner use a proprietary blend of plant-based extracts and oils to ensure you never have another bad hair day
BIOTIN
Helps increase elasticity and maintain strong strands
CAFFEINE
Stimulates hair follicles and boosts circulation
SAW PALMETTO OIL
Rich in antioxidants and strengthens against breakage
PEA PEPTIDES
Protect cuticle against cracking and damage
APPLE FRUIT EXTRACT
Strengthens against breakage
NETTLE OIL
Nourishes, balances and hydrates scalp
BLACK SEED OIL
Moisturizes hair and keeps scalp healthy
COCONUT OIL
Nourishes hair with antioxidants and fatty acids
NIACINAMIDE
Helps circulate key nutrients to hair and scalp
AND MORE
FORMULATED FOR THINNING HAIR
Routine Wellness Shampoo & Conditioner are packed full of ingredients specifically formulated for thinning hair, like Saw Palmetto and Biotin.
GUARANTEED TO WORK
We’re so confident Routine Wellness works that if you’re unhappy with your first purchase, we’ll take the product back within 30 days and even cover the cost of return shipping (applies to orders within the United States only). See FAQ for details.
COLOR TREATED HAIR
Our pH-balanced formula is perfect for all hair types, including color treated hair.
PLANT BASED
Our vegan formula is free of parabens, synthetic stabilizers, or color additives.
FREE SHIPPING
Get free shipping on every order. If you don’t love your first package, we’ll give you a full refund – no questions asked.
FREE OF HARMFUL CHEMICALS
Routine Wellness Shampoo & Conditioner are free of sulfates, parabens, propylene glycol, triclosan, and other gross ingredients. Simply put, we only make products we’d use on ourselves!
PEOPLE LOVE US
Check out some of the reviews below from real people just like you!
★★★★★
“Finally, a Shampoo and Conditioner set that I can use that works with my color treated hair and does not leave my scalp itching for days! Routine came highly recommended by someone I trust, and after just three uses, I saw an improvement in appearance and bounciness!”
– Julia R.
★★★★★
“This smells great and I’ve noticed quite a difference in my hair since I’ve been using this shampoo. I was skeptical buying this because I’ve bought so many different types of shampoo to strengthen hair and they never work! Routine Hair tames the frizziness and gives me a lot of volume. I recommend trying it and see if it works for use as well!”
– Patricia K.
★★★★★
“About 2 years ago, my hair started shedding a lot and I became concerned. Like really really concerned. I was using Sephora shampoos but it just got worse. Not only did my hair stop falling when I switched to Routine, but the conditioner made it soft and shiny. It is a bit pricey but your investment is worth it.”
– Emily S.
ASK US ANYTHING
We’re a small family owned business. Ask us anything, and you’ll get a response by real humans. We don’t have automated bots here.
Are Routine Wellness Shampoo & Conditioner safe for color treated hair?
Yes! Approximately 60% of our customers color treat or chemically treat their hair, so we knew it was important to get this right!
Are Routine Wellness Shampoo & Conditioner cruelty-free and vegan?
Routine Wellness Shampoo and Conditioner are cruelty-free, gluten-free, soy-free, and vegan :). They are also sulfate and SLS-free!
How often should I wash my hair with Routine Wellness Shampoo & Conditioner?
We recommend you wash your hair with Routine Wellness as frequently as you have been washing your hair with your previous shampoo and conditioner. That said, we recommend you wash at least twice a week.
Do I really need the conditioner?
Most people who choose to purchase shampoo only do so because they believe conditioner will weigh down their hair. We formulated Routine Wellness Conditioner to be really lightweight so it doesn’t weigh down your hair. In addition, our clinical results are based upon using both products together.
That said, about 30% of our customers purchase the shampoo alone!














